by Jane Watson, Talent Vanguard via @bi_contributors
While completing my undergrad in Anthro, I was President of the students’ Anthropology Society. (Yep, I was that cool). So, you’ll understand that the topic of organizational culture is of particular interest to me.
And organizational culture is having its HR moment right now…articles, blog posts, seminars- everyone seems to be talking about culture!
That’s why it’s especially unfortunate that we are so sloppy when it comes to what we mean by 'culture'.
Prescriptions for how we can change our organization’s culture are tossed around like recipes, with barely a mention of what we mean when we say ‘culture’. This is not just about semantics. It’s actually really important: sloppy thinking leads to sloppy actions, and frankly, that’s reflected in too much of the current discourse about organizational culture. As a profession that still struggles with gaining the credibility we deserve, HR simply can’t afford to be so imprecise about something we claim is so important.
So, What is Culture?
Well, that’s a question that continues to be open to debate, but let’s not get existential. For our purposes we can draw on some key concepts from the social sciences that can be used as tools in thinking about what we mean by ‘organizational culture’:
- Culture is enacted: that is, culture is continuously created by every member of your organization, through their day-to-day participation in the organization. It’s dynamic, shared, crowd-sourced; not static and unchanging.
- Culture is “how we do things here”. It provides members with (largely unspoken) rules for how they should behave to gain and maintain social ‘membership’ in the organization.
- Culture is manifested in a variety of ways, including:
- Language –shared words or labels your organization uses for things.
- Rituals – such as Town Hall meetings, the summer BBQ, award ceremonies etc
- Dress code – how people are expected to dress in the course of doing their work
- Symbols – the meaning attached to corporate symbols
- Decision making – how important organizational decisions are made and communicated
- Conflict resolution – how conflicts are expected to be handled- discussed or avoided?
- Status- who is recognized and esteemed, both formally and informally?
So, to summarize, this is (to some degree) a circular process: culture, or “the way we do things around here”, is created collectively by an organization’s members, whose actions are then guided by the shared culture, and by acting in accordance with the culture they further legitimize and reinforce it.
What Culture is Not:
- It’s not your employer brand: that’s a targeted, tailored message for an audience. Your organization’s culture is not necessarily what you say your organization’s culture is.
- Culture is not monolithic. It’s dynamic, it’s crowdsourced. It’s not something you take out of a box and sell to your employees during orientation. They (and you) are creating and recreating it every day.
- Because culture is transmitting from, to, and between the members of your organization every day (not from one central point), it’s actually quite difficult to change culture without a critical mass of people consistently ‘transmitting’ the new culture.
Why It’s REALLY Important That We Lose the Sloppy ‘Culture’ Thinking
I keep seeing blog posts, articles, webinars and presentations directed at HR people that use the word ‘culture’ to mean a whole variety of superficial, simple things that are not culture. These articles are often advancing the idea that culture can and should be changed to give an organization a competitive advantage, increase engagement, decrease turnover, etc. etc.
But this sloppy thinking about what culture is means that prescriptions based upon that thinking are at best half-baked, and sometimes total nonsense (sorry, but I don’t think that’s an exaggeration). If HR is going to claim (or be handed) yet another mantle, that of ‘Organizational Culture expert’, then we need to do much, much better at defining what culture is, what it is not, and to think critically about why, if and how organizational culture change efforts should be undertaken.
Let’s Avoid This Sloppy Thinking About Culture!
This is a handful of the sloppiest ideas that are floating around out there like bad viruses. Avoid the sloppy!
1. Culture Must be Homogenous Across the Organization
I’ve read stuff that takes as its underlying premise that an organization’s culture needs to be uniform across the entire workforce in order for leaders to effectively change, harness and use culture as an advantage.
Warning: If you are employed in a place where the culture is uniform across the entire workforce, I regret to inform you that you are not part of an organization, you are a part of a cult. Don’t drink that glass of Kool-aid! Don’t marry Tom Cruise! Just pack your bag and get out now. And then repeat after me: culture is not uniform, it is not monolithic, because organizations are made up of human beings, not robots.
Nor should you want your organization’s culture to be uniform:
“We’re an innovative technology company with a culture that rewards entrepreneurial risk-takers. Our whole finance team really embraces the culture- three of them went to jail last week!”
Internal inconsistencies and subcultures exist within any culture- and usually that’s okay. The sub-culture in a department or team encourages identification amongst members of that team, it can bind groups together, and it’s often adaptive for that particular group, given the demands and constraints of their specialized function.
2. Having a Team Building or Social Event is a Great way to Change Culture
Oh boy, where to start with this one….
Warning: Sending your employees on a team-building social event will not change your culture any more than sending the Amish to a movie will change theirs. Social events can (theoretically anyway) impact morale and team dynamics, but that is not the same thing as culture! Culture is not so superficial that a couple of events can create any kind of lasting, strategic change.
And frankly, if your CEO thinks it’s a good idea to spend a bunch of cash on social events as a strategy to produce the vaguely defined outcome of ‘culture change’ , you have bigger problems than your organizational culture…
3. HR Can Change an Organization’s Culture
I wish this one were true, but it is definitely not. Just like employee engagement, retention and a host of other initiatives that (for better or worse) get handed to HR, we cannot hope to implement culture change alone. Because culture is enacted, dynamic and crowd-sourced, culture change should be thought of less like surgery, and more like conducting an orchestra, where the players are creating something together. You can’t just unilaterally change culture; you need your ‘players’ to willingly start playing a new tune.






We have a daily standing meeting, during which each person is actually standing. The meeting typically lasts five or 10 minutes with everyone sharing their progress during the last 24 hours, goals for the next 24 hours, and any obstacles they have. We've found that we all get to the point faster when forced to stand rather than sit.
Pitch a brighter future. Show your colleagues your company's current growth or share some current and future revenue projections. They will get excited and therefore be more productive and proud that they are part of something big.
The worst meetings have two characteristics: no agenda and no objectives. Send a meeting agenda to attendees in advance of any meeting. Figure out what topics can be handled outside of the meeting, and also which ones merit more attention based on your team's replies. The benefit? Shorter meetings that provide everyone a sense of accomplishment.
Figure out your key points for the meeting and discuss only those. It's amazing how quickly a group can get off topic. Don't silence off-the-wall, fun comments related to the topic at hand, but if someone has something important to say about an unrelated topic, let him or her know there is a time and place for that comment, and this isn't it.
I believe in segmenting meetings into departments, and then limiting the meetings to only 30 minutes. Once a week, I spend the last part of the day in half-hour departmental meetings where I meet with each department. We discuss productivity and we define specific goals and agenda.
My company is all virtual--everyone works from their own home office al l around the country. To stay connected, we've started using Google+ Hangouts for our weekly team meetings. It's so much more engaging to be able to see everyone on video than just hear voices, and it ensures that everyone stays focused and isn't doing something else while they're pretending to listen!
On Friday afternoons, we hold "Beer & Learns." The subjects include everything: company-wide feedback, focus groups for a new product build, client QA testing, or brainstorm sessions. It's a great way to stay lively and have fun, but still talk strategy.
In a flat company structure, opting for more impromptu, rather than planned, meetings keeps things fun and interesting. Everyone gets a break from their current tasks to come together for a session, which can leave them feeling energized and empowered when they return to their work. In turn, this boosts team morale and increases productivity.
I always make it a point to incorporate a team activity into staff meetings. First, it motivates them to want to attend, and the meetings are more productive because of this. Second, it builds a stronger team. Another added benefit is that the meetings usually aren't filled with a bunch of useless discussions. My team wants to provide quality feedback and get the information they need in a short-period of time so they can move on to the fun stuff--we've incorporated picnics, bowling, and even sailing into meetings.
One of the best things we've done with our weekly staff meeting was to change it from Friday afternoon to Monday morning. It completely changed the feel of the meeting because on Fridays, we were always talking about what had already happened that week. On Mondays, people were more forward focused and we talked about proactive plans for the week ahead, and we ended up being so much more prepared. This has led me to rethink the timing of several other weekly meetings we have, and increased productivity by a ton.
After discussing each item on your meeting agenda, identify action items, point people for those action items, and deadlines for completing those action items. Do this for every item on the agenda when you discuss it. That way, you leave the meeting with a whole new set of productive to-dos and clear direction for who is doing them and when they are getting them done by.
Set and agenda and stick to your stop time. Brainstorms always spark creativity and enthusiasm in our office. Establishing a framework for the brainstorm keeps them structured and productive. When in doubt, involving candy and good humor never hurts!
We rarely have meetings at TalentEgg. I find that they generally create an unnecessary and unproductive structure around what should just be a quick chat (either virtually or in person). That being said, it's important to spend time together as a team, so every Friday, we have a "numbers and highlights" meeting at the end of the day. Each team member presents their key metric, and something exciting that happened in the week. After everyone is done, we easily roll into random chat about the weekend. It's a great way to get some face time, share important information, and wind down.




